Basic Marketing Research (Record no. 8543)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00274nam a2200121Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978-0030211041 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Gilbert A Churchill JR |
| 245 #0 - TITLE STATEMENT | |
| Title | Basic Marketing Research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London |
| Name of publisher | World Scientific |
| Year of publication | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 706 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| | | Marketing | MAJU | MAJU | | 2019-09-14 | 658.83 | 3319 | Marketing |